Campaign Screen

Trailer-mounted display built for moving campaign days

Campaign Screen is a mobile outdoor LED screen trailer made for public-facing work in open areas, forecourts, event grounds and roadside campaign points. The screen is mounted on a towable trailer frame, then lifted into viewing position on site so the display sits high enough for clear sightlines over crowds, fencing and parked vehicles.

Pixel pitch is selected to suit the viewing distance and the kind of content being shown. For large outdoor audiences, the screen is normally set up with a pitch that balances sharp image detail and strong visibility from across a stand or public area. Brightness is specified for daylight use, because outdoor advertising has to hold its image in full sun, not only at dusk. The playback system handles still graphics, video, timed loops and live feeds where the site and content package allow it.

Sizes, viewing distance and screen build options

Campaign Screen units are built in different display sizes so the trailer can suit a compact activation or a larger roadside presence. Smaller screens work well for short-range audience engagement, while wider screens suit broader open sites and campaign days where the audience is spread out. The final size depends on site access, towing limits, the available setup space and how far people will be standing from the screen face.

• LED module format matched to outdoor viewing distance
• High brightness output for daylight visibility
• Hydraulic lift for raising the screen to working height
• Hydraulic rotation for adjusting viewing direction on site
• Content player with looped playback and scheduled runs
• Options for generator supply or mains connection where available

The trailer body is designed for transport, stabilising legs, and outdoor operation on level ground. Where the site calls for a different angle, the screen can be rotated before the programme starts so the audience sees the face of the display rather than the side of the trailer.

Where this screen earns its keep

Campaign Screen suits places where a brand needs high public visibility without building a permanent structure. It is often used for roadshows, product promotions, sports days, open-air launches, mall parking areas, dealer activations and municipal or community gatherings. In Germiston, Ekurhuleni and around Johannesburg, the unit is practical for fast-moving campaigns that need to reach people where they are already passing through.

The trailer format also helps when a campaign has more than one stop. A screen can be moved between venues in one programme, then repositioned for the next audience group. That makes it useful for advertisers running across Pretoria, Durban, Bloemfontein and Polokwane, especially where each stop has a different layout or a different viewing distance.

• Roadside brand visibility with traffic-facing content
• Public events where crowd-facing messaging must be easy to read
• Promotional days that need a screen at short notice on site
• Multi-stop campaigns that move between towns and venues

Setting it up on site without guesswork

Setup starts with site checks, access planning and a look at the ground surface where the trailer will stand. The team checks approach roads, turning space, overhead clearance and the position where the screen will face the audience. If the site uses generator supply, fuel planning and safe placement are part of the setup conversation. If mains power is available, the connection point must be suitable for the screen load and the rest of the event equipment.

Wind limits matter on any outdoor LED trailer. The screen is fitted with stabilisers and operated within the conditions set for safe use, and the unit is monitored when weather shifts during the day. Where local permission is needed, permit guidance is handled in general terms so the organiser can deal with municipal or venue requirements before the installation date.

• Level ground for the trailer and stabilising legs
• Clear access for delivery vehicle and tow unit
• Working power plan, generator or mains where appropriate
• Wind and weather review before lift and run time
• Permit guidance for municipal or venue approval where required

Content handling, playback and live feed use

Campaign Screen is more than a bright panel on wheels. The unit is run with content loading, playback management and live feed support so the display can carry pre-loaded adverts, schedule changes and event messaging in a working programme. The playback format is prepared to suit the screen resolution and aspect ratio, which helps reduce cropping, stretched images and uneven text placement.

If the campaign includes live information, the technician can manage the feed route and check that the image reaches the screen cleanly. This is useful for sports days, sponsor messaging, stage announcements and roadshows where timing matters and the screen has to support a moving programme rather than a single loop.

How to look after it, move it and check before booking

Outdoor LED panels need sensible handling. The screen face should be kept clean and free of dust build-up, and the trailer should be inspected after transport, especially after long road moves or wet weather. In coastal air or humid conditions, fittings and cable points need extra care, because moisture and grit can reduce the life of exposed parts if they are left unchecked.

Before booking, it helps to confirm the site surface, viewing distance, audience direction and the kind of content you plan to show. If the campaign runs after dark, the brightness setting and the surrounding light conditions should be considered together. If the venue has gates, height limits or restricted access hours, that affects delivery and setup timing. A clear brief also helps with power planning, live feed support and pack down after the event.

• Site address and access route for delivery
• Expected audience distance from the screen
• Screen size and viewing angle needed for the venue
• Power source on site, generator or mains
• Content format, playback order and live feed needs
• Any permit or venue rules that affect installation

Our contact form is used for campaign screen enquiries from Germiston, Ekurhuleni and the wider South African route network, including Johannesburg, Pretoria, Durban, Bloemfontein and Polokwane.